Print PDF

Sheppard Mullin Represents Mastercard in First Global E-Sports League Sponsorship Deal

09.19.2018

Sheppard Mullin represented Mastercard in negotiating a multi-year, multi-million dollar sponsorship agreement with Riot Games making Mastercard the first global sponsor of the studio’s online multiplayer game League of Legends, one of the largest and most profitable e-sports brands in the world. The Riot Games deal is Mastercard’s first e-sports league deal. According to Newzoo, e-sports - organized multiplayer video game competitions between professional players - is expected to be a billion-dollar industry by 2019.

The Sheppard Mullin team included partner Brian Anderson and associate Genevieve Perez.

Click here to read Mastercard’s press release.

Practice Areas

Jump to Page

By scrolling this page, clicking a link or continuing to browse our website, you consent to our use of cookies as described in our Cookie and Advertising Policy. If you do not wish to accept cookies from our website, or would like to stop cookies being stored on your device in the future, you can find out more and adjust your preferences here.