Craig Cardon

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Craig Cardon is a partner in the Intellectual Property Practice Group in Sheppard Mullin's San Francisco and Century City offices.

Areas of Practice

Mr. Cardon was recently recognized by the Daily Journal as one of the 20 To Watch Under 40 (2007) in California, and by Lawdragon Magazine in its New Worlds, New Stars (2006) list.

Mr. Cardon's practice focuses on intellectual property, media/entertainment, advertising and e-commerce counseling and litigation. Much of his practice is devoted to disputes over media content and distribution technologies, including satellite, wireless and Internet technologies.

He also has extensive experience with patent, trademark, trade secret, copyright, securities, RICO and antitrust litigation. His trial experience includes both intellectual property and commercial matters.

He both advises clients on advertising issues and litigates false and deceptive advertising disputes. In addition to representing clients in private civil actions he has represented clients in FTC enforcement proceedings and trials. He also has extensive experience advising and representing companies in matters and litigation relating to the unique issues of online advertising.

In the anti-piracy area, Mr. Cardon has advised the Japanese government, has represented the Motion Picture Association of America and has counseled film studios on the legality of new distribution technologies and models.

Mr. Cardon frequently speaks on the delivery of advertising, media and entertainment content via new technologies. He has been recognized as one of the leading lawyers in the country on User Generated Content matters. His article, "Advertising on the Internet", for the California Business Law Practitioner, was the basis for a series of statewide CEB presentations moderated by Mr. Cardon. Prior to joining Sheppard Mullin, Mr. Cardon was a partner with the firm of Squire Sanders & Dempsey in San Francisco.

Education

  • J.D., Loyola Marymount University, 1993
  • B.A., University of California, Los Angeles, 1989

Admissions

  • California
  • Colorado
  • U.S. Court of Appeals for the Ninth Circuit
  • U.S. District Courts, District of Colorado and the Northern, Eastern, Southern and Central Districts of California

Languages

  • Spanish

Recent Reported Decisions

Law v. Harvey, 2007 U.S. Dist. LEXIS 78398 – Lead counsel for producer of Burning Man festival in dispute over ownership of the Burning Man name and image.

Cadsoft Corp. v. Riverdeep, LLC, 2007 U.S. Dist. LEXIS 39559 – Lead counsel for software developer in copyright dispute with world's largest software publisher. Court found for developer that publisher had illegally assigned copyright license.

O.O.C. Apparel, Inc. v. Ross Stores, Inc., 2007 U.S. Dist. LEXIS 19490   -- Lead counsel for national retailer in dispute over Sean John trademarks.

Digital Envoy v. Google, 370 F. Supp.2d 1025 (N.D. Cal 2005) – Counsel for geolocating technology provider in trade secret matter addressing Internet advertising practices.

Honors

  • Best Lawyers in America, 2008, 2009, 2011
  • Legal 500, 2010

Articles

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