Digital Media Law Forum: Building Brands In a Digital World

Silicon Valley Bank, 3005 Tasman Dr, Santa Clara, CA 95054
September 22, 2010

6:00 pm  Reception and Registration
7:00 pm - 8:00 pm  Program 

Building a better mousetrap, widget, or search engine isn't enough. Join leading branding professionals and trademark counsel for an in-depth discussion of how to build a compelling brand, including online brand development strategies as well as best practices regarding brand protection and enforcement in both the actual and virtual worlds, focusing on “real life” practical examples.


  • Michael Kroll, Director of Brand Strategy, Microsoft Online Services
  • Stuart Tenzer, Founder, Coast Road Media LLC
  • Hal Milstein, Partner, Sheppard Mullin
  • Ted Max, Partner, Sheppard Mullin
  • Timothy Chang, Principal, Norwest Venture Partners
  • Martine Paris, Editor, Content NOW

Questions? Please contact Nena Castro, 415.774.3252,

Produced by Martine Paris, Editor, Content NOW and Sheppard, Mullin, Richter & Hampton LLP

This activity complies with standards for Minimum Continuing Legal Education prescribed by the California State Bar and is approved for 1 hour of MCLE credit. Sheppard, Mullin, Richter & Hampton LLP is a State Bar of California approved MCLE provider.